Madalyn's Music Biz Blog

by Madalyn Sklar

We all know that Facebook has become quite popular with more and more musicians flocking to it. It's so different from Myspace. With Mypace we see results quickly and can reach so many at one time. My take on Facebook is it's slow going but very useful. I believe that Facebook has established a place for indie bands, artists and music businesses. For months I have been spending a great deal of time reading blogs and articles on Facebook and looking for ways to maximize its potential. I was excited to find an eBook simply called Facebook Marketing. It's geared for musicians and is filled with many useful tips on how to get the most out of Facebook.

When I read this paragraph on their web site, I was compelled to buy the eBook.

These Facebook marketing techniques come from years of experience; they aren’t screwy tips like “message your friends” or “write on their wall,” and this isn’t a flaky ebook. They are hand-picked and customized, being the most effective and efficient techniques for Facebook marketing.

I bought it and was impressed. Yes, I learned new things!

This eBook, Facebook Marketing, is a valuable investment for only $16.49. See for yourself. It's on my recommended list.

Copyright © 2009 Madalyn Sklar, IndieMusicCoach.com

Madalyn Sklar is a music business coach & consultant, blogger, social networks expert and author. She has spent over 13 years helping independent musicians and music business professionals achieve greater success. Her motto is: working smarter not harder. She also founded GoGirlsMusic.com, the oldest + largest online community of indie women musicians.

Madalyn's Sites:
IndieMusicCoach
GoGirlsMusic.com
Social Networks for Musicians

Follow Madalyn @ Twitter / Facebook / LinkedIn

Labels: bands, Facebook, marketing, myspace

by Madalyn Sklar

Last week I talked about Myspace vs. Facebook. Yes, I'm big a fan of Myspace because I get results with it. And I help my clients get results.

In last week's post I said...

"It's not difficult to dramatically increase your friends/fans. I just started a promotion campaign for a fellow GoGirl and increased her friend count by 212% in only 2 weeks."

My client is thrilled with the results she's getting. With all her new friends it's generating more comments and messages in her inbox. My job is to expose her to the masses. With the increase in friends, her music is gaining exposure to fans that might not otherwise find her.

Another new client just started his campaign and in less than one week he was contacted by a booking agent in his area. The booker is interested in hiring his band to play at several venues.

This is not the first time a client has relayed this information to me. It's all about exposure. It's getting your name out there to countless new fans. It's having a strategy and working it. It's having a team help you because you can't do it alone. Well you could go at it alone but then when would you make time for your music?

"...you want to cast a wide, targeted net and reach as many people as possible. Then it's up to you to develop one-on-one relationships with people who reach out to you or those you reach out to."

I've said it before and I'll say it again... social networks only work if you work it. So get a strategy. Get results.

If you need help, get in touch with me over at Social Networks for Musicians. I've been helping musicians and music businesses with their social networks since 2005.

Copyright © 2009 Madalyn Sklar, IndieMusicCoach.com

Madalyn Sklar is a music business coach & consultant, blogger, social networks expert and author. She has spent over 13 years helping independent musicians and music business professionals achieve greater success. Her motto is: working smarter not harder. She also founded GoGirlsMusic.com, the oldest + largest online community of indie women musicians.

Madalyn's Sites:
http://www.indiemusiccoach.com/
http://www.gogirlsmusic.com/
http://www.socialnetworksformusicians.com/

Labels: internet, marketing, myspace, promotions

I'm a big fan of Martin Atkins, who I met earlier this year at Dfest in Tulsa, OK. Below is a video of Martin from a lecture he gave at Loyola University, courtesy of Artists House Music.

In this installment of the Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins shares his thoughts on how to effectively promote tours and market recorded music in today’s marketplace, citing numerous examples from his own illustrious career as both an artist and as owner of the Chicago, IL-based Invisible Records. Related topics include giving away free music, maximizing promotion opportunities on a budget, and planning a tour.



Martin Atkins is one of the best-known artists to emerge from the post-punk and industrial scene. In addition to his tenure as drummer in Public Image, Ltd., Ministry, and Killing Joke, he is a founding member of Pigface, Murder Inc., and, most recently, the Damage Manual, and is also owner of the Chicago, IL-based Invisible Records. Atkins is the author of Tour: Smart, a how-to book for bands.

Labels: marketing

Available only in the GoGirls Music Store!

Need tips on getting more out of your Myspace marketing efforts? Madalyn Sklar breaks it down and explains image and branding as well as getting the most out of music conferences. Plus tips on simple HTML code for your comments, bulletins and blogs.

This e-Book is designed for beginners or those looking to gain a better understanding of Myspace Marketing as well as those who would like to learn some basic HTML code.

Click here to order your copy!

Labels: e-book, ebook, marketing, music, myspace, promotion

In case you didn't notice, Myspace is making quite a comeback for indie artists. I know, we all got burned out on it. It's so time consuming. It was s-l-o-w. Remember that? Then not too long ago it seemed to rock again. It moves quicker. Less stress and hassle. I'm noticing far more results. Are you?



But there is a strategy to making it work effectively for you. That is why I'm now offering my services to ALL artists and bands. I know the do's and don'ts. I know what works.

If you are looking for Myspace help in order to increase your exposure and opportunities, then get in touch with me. I can help boost your profile views & song plays.

Our plans start at $250/month.

Get additional information and pricing at http://www.gogirlsmusic.com/promo.

Rock on,
Madalyn Sklar
IndieMusicCoach.com
~providing one-on-one indie music consulting & coaching~
http://www.indiemusiccoach.com/

Labels: marketing, myspace, promotions

Hey Indie Bands & Music Businesses:

Having a Myspace page is great but it takes a lot of precious time to really work it. Time that you can't spare. Wouldn't you rather work on your music or business while we promote you on Myspace? We have spent the last two and a half years working with indie artists and bands, helping them increase their presence on Myspace. In addition we have built an impressive Myspace page for GoGirls and our affiliate business sites. It has worked for us. It's worked for our artists and bands. It can work for you!

Basic Promotion Package:

We will add friends, post your bulletins and blogs, send messages and leave comments on your friends pages. You can expect increased exposure resulting in more profile views, song plays, comments and messages.

Increased Myspace Exposure = Increased Opportunities for You!

Get additional information and pricing at http://www.gogirlsmusic.com/promo

Rock on,
Madalyn Sklar
IndieMusicCoach.com
~providing one-on-one indie music consulting & coaching~
http://www.indiemusiccoach.com/

Madalyn Recommends:
	Using Myspace to...Promote You & Your Music (newly revised edition!) available in the GoGirls Music Store

Labels: bands, gogirls, indie, marketing, music, myspace, promotion

It's amazing how the Internet and new technologies have invaded our everyday lives. Some people complain about it but I embrace it. Okay I admit it, I'm a techie. I'm always looking for ways to improve my marketing efforts.

Now you can reach your fans via text messages!

I love this. It's a great way to stay connected. Yes, you still want to utilize your web site, mailing list, email list, myspace marketing, etc. But now you can add another great tool to your arsenal and that is FREE mobile text messaging.



I have been using this service for awhile now and love it. The company is called Mozes and what they do is offer a FREE service that allows you to connect with your fans. I encourage you to check out this web site and explore the possibilities!

You can sign up for my FREE motivational text messages by texting MOTIVATE to 66937. It's that easy!

Bands, sign up for your FREE keyword and start texting your fans!

Rock on,
Madalyn Sklar
IndieMusicCoach.com
~providing one-on-one indie music consulting & coaching~
http://www.indiemusiccoach.com/

Madalyn Recommends:
	Indie Music Success DVD - Getting Motivated! Are you ready to earn more $ in the music business? available in the GoGirls Music Store

Labels: artists, indie, marketing, messages, mobile, mozes, musicians, text

I found this really cool PDF booklet on how to market, promote and make money from your music. It's from the people over at TuneCore.



http://www.tunecore.com/images/artwork/templates/pdfs/tunecore_manual_dl.pdf

Rock on,
Madalyn Sklar
IndieMusicCoach.com
~providing one-on-one indie music consulting & coaching~
http://www.indiemusiccoach.com/

Labels: business, indie, marketing, music, promote, tunecore

Here's a little goldmine of info I found for you...

Marketing Your Music Articles
http://www.music-articles.com/marketing

Rock on,
Madalyn Sklar
IndieMusicCoach.com
~providing one-on-one indie music consulting & coaching~
http://www.indiemusiccoach.com

Labels: articles, indie, marketing, music